Totally Free Online Image Optimizing Tool You’ll Thank Me For

Who can forget to not upload an image to their next blog post?

Who can go without an image?

Who does not know how powerful and important an image is for their content?

Now that having Pinterest amongst us, we certainly can’t leave the idea of not adding an image to miss traffic from Pinterest, right?

I am sure you don’t turn off the idea of an image’s importance out of your strategy. Not only it makes the content beautiful, it also is important to rank up your content using images in many search engines’ images searching.

But wait!

Are you uploading the images just like many on your blog?

Don’t you know how to trim down images?

Probably your software or online tool where you create the image does not have the function of trimming down the further?

Do you have an idea what I meant by trimming down an image?

Okay, let me begin with what I have loaded in my mind for it.

How I create an image

I am not good at designing and thus I seek direct help from @canva to create images for my blog posts. They have a pretty great online designing platform where anyone from newbie to advanced level of graphic designers can get their designs done using their filters, backgrounds, text, formatting, and everything there.

If you had selected their paid items to design your image, when you reach to the point of downloading the image, it will ask you to pay for the image to complete the download. There you will see how much it is and how many of the paid items you picked and their individual prices will show in the window.

Else, you can make use of their free items. Free covers wide range of items to design a good image.

How big is that image

It will be of course big. The images I create using Canva are easily above 300kB+ in size. Too much big, isn’t it?

Uploading it directly on the blog post is dangerous. Not dangerous to your life but for your blog site. 300kB can still take a time and a lot of time given the fact if one is accessing your blog post on a slow internet connection.

You gotta have to keep the size as much low as you can get to.

How to trim down the images then

Yeah, let’s do it! You have to trim down the images for sure to not make your site heavy in loading and the more users access the blog post, the more your web hosting bandwidth will be used up.

I do have a WordPress plugin installed with the name “EWWW Image Optimizer”, it does work good but recently something hit me as to why not go through two routes to further optimize the images.

How I found this great online image optimizing tool

Google and curiosity!

The online image optimizing tool that helping me

It is none other than!

Online Image Optimizer

Functions of this awesome image optimizing tool

First and foremost, it is free.

It works great.

Tremendous image optimizing tool I came across with recently.

Results are out of imagination.

How optimizilla works

Okay, here begins the important part.

Do these:

  1. Go to: http://optimizilla.com/
  2. Click on “UPLOAD FILES” and choose images in .PNG or .JPEG formats which you desire to optimize (in quality and size).
  3. Whether you upload one image or multiple images at the same time to optimize. Upon multiple, you will have to go through all the images one-by-one by clicking on thumbnails of each images to perform the optimization.
  4. For .JPEG images, you’ll see two windows where on left one, the original image will be shown at somewhat zoomed level to test out quality in depth. On the right side the preview of reduced image will be seen. On the very right side, you’ll see “Quality” bar to play up with quality of that .JPEG format’s image. That “Quality’ bar goes up to 100 to 10 where higher number makes the quality of image good and lower numbers decrease the quality. You can go up to 30 in quality but for the safe side, I’d recommend going for 50.
  5. For .PNG images, all will be the same as step 4 but instead of “Quality”, you’ll see “Color” bar to play with colors. The “Color” bar moves to 256 to 2 where higher the number represent best quality and lower the number reduces quality and the size. I’d recommend going for 128 in colors for your next .PNG format.
  6. Check the quality by moving the images clicked with mouse’s left button. Check it thoroughly if the pixels are broken and visible differences are being shown on the image(s).
  7. Once done, click on “Download All” and select “Save All” in pop-up window (Windows 8.1 and FireFox users). This will save it to your download’s folder set for your browser (in my case, FireFox and C:\Users\YOURUSERNAME\Downloads\optimizilla.zip)
  8. As you can see the reduced images are downloaded in .zip format, you can extract it OR go into that .zip folder and Copy/Cut and Paste it to your desired location on your hard drive.
  9. That’s it! Enjoy the reduced images in size with your own control of setting the qualities.
NOTE: Any image(s) uploaded/submitted will be deleted after 1 hour as indicated on their footer. So, hurry up.

As you know that I have EWWW Image Optimizer plugin installed on my WordPress blog but it does not reduce much of the sizes of images even I don’t optimize the images through Optimizilla. As for optimized images from Optimizilla, the EWWW Image Optimizer plugin still does not reduce the images’ sizes in great numbers.

Here’s the intro of Optimizilla in video where I recorded how I use this great free online image optimizing tool called Optimizilla:

Over to you guys!

So guys, I have few questions for you before we wrap it up.

  • Do you care about reducing images’ sizes before using them on blog posts?
  • Do you know images can and do make the loading speed to increase?
  • Are you aware that images are one of the biggest bandwidth-hogging item?
  • Will you try Optimizilla to see how it works for you?
  • Which other online or offline image optimizing tools you use to reduce images’ sizes?

I’d love to know them in your comment!

I’d also love if you spread this blog post if you think it is worthy. Who knows this little tool could assist so many people making their page loading speed increasing due to using non-optimized images? 🙂

Enjoy! 🙂

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Adeel Sami

I do blog. Live as a blogger and die as a blogger.

Click Here to Leave a Comment Below 35 comments
Rohan Chaubey - July 21, 2015

Hi Adeel sir,

Nice video tutorial. That service optimizilla is easy and fast. I knew about it and I’ve always recommended it whenever anyone asked me on forum discussions.

The video will make it easier for the first time users to understand how to fruitfully use this tool. I’m trilled every time I use it because it makes me wonder how it amazingly compresses the images without ruining the image quality.

Can’t resist sharing this post on Twitter, G+ and Pinterest. Thank you for sharing. 🙂


Saurabh Tiwari - July 21, 2015

Hi Adeel sir,

Thanks for writing this article. It helps a lot to get good score in the insights. Plus you can also reduce the size of your website making it easier to take backups and move.
I tried to compress my images on many on-line sites but it wasn’t worth it ,this sites really works.
Really a good source of info. By video tutorial its so easy to understand.

Thanks for sharing. Have a great week ahead.

Sasidhar Kareti - July 22, 2015

Hi Adeel bro,

I used to use TinyPng for compressing the images but it didn’t had that quality meter option. This tool would be my upgradation to it. Thanks for sharing it .

Have a good day 🙂

Ahmad Imran - July 22, 2015

Hey Adeel, nice one, something new to try. I will have a look at this tool now.

Just a quick question though ? If we are creating an image for our blog post with Canva or PicMonkey etc., so you not think that at the time of saving the files, the image optimsation is already built into it ?

Especially with PicMonkey, I think the image size is optimsed. It would be interesting to save an image in Picmonkey and note the size. Then upload the same image to Optimizilla and see how much further it can reduce it ?

anywa, a nice article and something new to learn. Cheers.

Umair Akram - July 23, 2015

Hi! Adeel bro,
Nice to hear about this great tool to reduce the image size. As Google is changing it’s Algorithms frequently and one have to use the best possible tools to stay with Google. A Site’s loading time is one of the important ranking factors. So, this tool is awesome to crush down the image size and reduce the page load time of your blog.

I am previously using “EWWW Image Optimizer” and “WP Smush.it” To reduce the size of images on my blog. But, Now I will definitely use this awesome tool in future.

Thanks for sharing this valuable knowledge with us, Adeel Bhai. Can’t Stay without sharing it with my friends 🙂

ikechi - July 23, 2015

Hi Adeel

I have been using tinypng and EWWW image optimiser which does a good work but when it comes to png document, compression isn’t that so impressive. Optimizilla is a very interesting tab and I played with this application and I must say that it is awesome.

Thanks for sharing..

Siddaiah - July 23, 2015

Hi Adeel,

Optimzilla tool is looking perfect to optimize the image without losing quality, till now I am using Picmonkey and other WordPress plugin to optimize my images on my blog, from now I will try this method to improve the quality of my images, thank you very much for sharing valuable information about these tools, see you soon.

Theodore Nwangene - July 24, 2015

Hello Adeel,
This is my first visit to your blog and i love what you’re doing here, really impressive.

Coming to your post, the importance of reducing the size of the images you use on your site cannot be over emphasized. Using images on a blog is very advisable but then, it does not mean you should just download any image and upload it like that, you’ll only be killing your blog because, the more the size of the image, the more time it takes for the page to load and the more space it takes from your server.

There are many tools out there to control this but I’ve never heard of optimizilla before, I’m sure going to check it out.

Thanks for sharing.

Uttoran Sen - July 25, 2015

Hey Adeel,

Images are important, having some catchy images on a post makes sharing easy.

I haven’t used Canva yet, that is on top of my to-do list and will get around it soon.

I like to optimize my images too, no point uploading a 300kb+ image on a blog post – that will take ages to load and if there are multiple of those images then chances are, it is going to be pretty difficult even on high-speed connections.

Thank you for the tutorial on optimizilla, it is good to have online tools that are easy to use and does not require a download. That way, we can access it from anywhere and get the work done quicker. Am going to give it a try soon,

Uttoran Sen,

Mairaj - July 25, 2015

Hi Adeel,

Indeed a great post along with video tutorial. I my self create images in Photoshop and optimize these image through Photoshop, i have also install the plugin called WP Smush which is also used for the same purpose of image optimization. I’ll definitely try this useful technique for optimizing my images.
Thanks for sharing fantastic tutorial 🙂

    Adeel Sami - August 9, 2015

    Hello Mairaj,

    I welcome you on my place! 🙂

    That’s good to hear how do you create and manage your blog images! I tried PhotoShop so many times but couldn’t get around of it even a bit so I take advantage of online tools. 🙂

    Thank you so much for liking the post! I am sure this little online tool will be beneficial for you. 🙂

    See you often!

    ~ Adeel

Mark - July 27, 2015

Awesome share,

I guess I haven’t tried any kind of image optimizing tools yet but seems like I’m gonna have to try this one now.


    Adeel Sami - August 9, 2015

    Hello Mark,

    I am glad to have you on my place!

    You should. Actually images are the ones of the biggest source that can make the page size to increase to the higher marks. With proper optimizations, we can save a lot of size and bandwidth to be used on different other parts of the website.

    In this speedy world, our blogs should be more speedy to open and be quick about sharing the information we have hid for the people to explore. 🙂

    Thanks once again for your visit and support!

    ~ Adeel

Samir - July 27, 2015

Optimizilla looks quite impressive and promising, BTW I’d always love to try new online tools similar to this one.


    Adeel Sami - August 9, 2015

    Hello Samir,

    Thank you so much for your input!

    I bet you’d like this little image optimizing tool for sure! 🙂

    Do tell me how’s your experience with it.

    I see you often! 🙂

    ~ Adeel

Hassaan Khan - July 28, 2015

Hello Adeel Sb.,

That’s awesome.

Image size and optimization do work. This tool reminds me another one. I use Compressor.io tool to decrease the images size manually. I haven’t installed any plugin yet, but I think I’m going to install in the future. Whenever we talk about SEO, we discuss the image attributes like title, description, and keywords etc, I believe that image size is important too. So, thanks for posting this article. I appreciate.

Rachel - July 28, 2015

Hey Adeel,

Great informative post and I appreciate the film you attached to it, that will make my life much easier and I am more inclined to Optimizilla because of the film.

I knew that photos slowed down our blog, and I got a plug in and thought that would be it. I think I will have to give this one a look over to see what is going on in my blog over the weekend. Would I recommend it? Absolutely and I can’t wait to share you post, this will benefit many, especially people like me who have absolutely no idea.

I just checked and surprise I already have this pluggin. I am thrilled. But I will still give this a go and see what it does. Thanks Adeel, I will attempt to fit it in on the weekend.

Talk soon.


Rajkumar - August 1, 2015


Image Optimization is very important interms of seo and also to make our load faster and etc. I think I’m gonna have to look at your suggestions.

Rajkumar - August 2, 2015


Great post adeel, EWWW Image Optimizer seems wonderful plugin for wordpress users for image optimization.


Leslie Denning - August 5, 2015

Hi Adeel. I’m glad to know about this tool. I use WPSmush and was very relieved when they revitalized the plugin after whatever went on with the Yahoo thing. But I’m always looking for great resources that I can tell my subscribers about. I love the way you do both a video and a step-by-step text guide. I definitely will check out Optimizilla.

All the best,

Swapnil Jagtap - August 6, 2015

I heard about image optimizing, but i have not use till now. But i think i should start using this tool. Thanks for sharing.

Enstine Muki - August 6, 2015

Looks like a great tool buddy but since I have my own image software and I’m quite comfortable with it, I may not be quick at checking this tool.

thanks for recommending an awesome tool man. Hope you are having a wonderful week

Arbaz Khan - August 13, 2015

Hey Adeel,
Thanks for sharing the image optimizing tool with us. I didn’t know about it until now.
I have been using ImageOptimizer and PicResize to optimize my images, but I will give Optimizilla a try.
Thanks again for sharing. 🙂

Ijaz Ibrahim - August 13, 2015

Hi Adeel
These tool very helpful and your tips and tricks are really awesome
keep it up Thank you for sharing

Sharad Gupta - September 3, 2015

Nice tool for optimizing images for blog.
Thanks for sharing a nice tool.

Pawan Kumar - September 5, 2015

Hey Adeel, how about using ShrinkPictures tool. It can quickly shrink the pictures and also offers a bunch of options to choose from. I’ve been using it since few months, and it does a pretty good job. Also, it keeps the number of installed plugin on the blog, lesser by one. Do check it out!

Julia - November 3, 2015

I use WP Smush.it, but I’ll definitely try this tool, thanks for the informative post.

Christina Lynn - December 18, 2015

Hi Adeel,
Great post indeed!
Different kinds of image optimizing tool are available on the Web, I preferred ShrinkPictures tools where different kinds of combination size available. Thanks for shared new tool, I don’t know about it and further used this tool.

Shubha das - July 30, 2016

Hi Sir ,
Thanks for sharing this information. I have been using tinypng for optimize image.
Now I will try those that you have shared.

    Adeel Sami - July 31, 2016

    Hello, Shubha!

    TinyPNG is a good tool in the list but I’d request to try it out for once and compare the result. 🙂

    Thanks for your contribution! 🙂

    See you!

    ~ Adeel

vinayashree - July 30, 2016

Such a lovely articles liked a lot thank you for sharing sir ..

    Adeel Sami - July 31, 2016

    Hello, Vinay!

    Thank you for your visit to my place! 🙂

    I am sure you’d love this tool for your great blog!

    Thanks once again and I see you often! 🙂

    ~ Adeel

Aysha Haque - November 12, 2016

Hi Adeel!

“Optimizilla” is really a good tool for optimizing images perfectly! Basically, i used so many wordpress plugins but every time got bad results. This one is really awesome tool!

Anyway, thanks for the great post!

tarun singh - December 17, 2016

Hey Adeel
Thanks for the list of these image tool , till now i was trying window snipping tool definitely thats also works very well, i will give them a try

    Adeel Sami - December 19, 2016

    Hello, Tarun!

    Yes, actually Optimizilla is hassle-free for the non-techies like myself. 🙂

    I sure will give a try to Windows Snipping Tool!

    Thank you for sharing it with us!

    ~ Adeel


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