I suppose you do, right?
If not, read this: How Important Is Alexa Ranking?
Now, you know it, right? Then, let’s get started.
Alexa ranking is still the indicator especially by the (most) advertisers. They mostly do judge the popularity and success level of a website by checking its Alexa ranking.
While it is an important aspect in monetization process but Alexa ranking can be easily manipulated. But okay, I am not going to go into details as how it can be manipulated rather than how effective and productive it is not caring about Alexa ranking.. at all.
What Makes Alexa Ranking Matter
its you and the following things:
- Attract (most) advertisers.
- You’re famous in the circle of folks giving utmost importance to Alexa ranking.
- You feel good.
- You feel (almost) complete.
- You feel worried if Alexa ranking is increasing.
- You feel happy if Alexa ranking is decreasing.
- You check out Alexa ranking everyday and depends it increased or decreased since last day, it makes your mood bitter or better.
- You’re in feel of maintaining and improving your Alexa ranking.
- You write for the sake of improving Alexa ranking.
- You lose the sleep over it.
… and the list of reasons does NOT stop.. ever…
What Makes Alexa Ranking NOT Matter
What looks is not what it is in real. And that’s the same theory people blog with.
As we know that not everyone visiting our blog would have Alexa bar installed, then why should we care about Alexa ranking at all?
Our core meaning of blog is to help people. Our content to serve the needs of people. People do hop on our blog to find information which are going to fix their issues.
Now with it, not every website/blog has a very good Alexa ranking but they are still doing far greater than those who are having great Alexa rankings especially in terms of business.
17 Real Examples of Why Alexa Rankings Do NOT Matter.. at all..
*Examples are given in random numbers AND does not mean to categorize the mentioned personalities based on their placement numbers. *Global Alexa rank of the websites as of September 7th, 2015.
A well-known personality in the world of social media and the creator of #RonR = Return on Relationship™
Global Alexa Rank: 567,255
About Ted Rubin: http://tedrubin.com/about-2/
I am sure y’all know him and needs no introduction.
Global Alexa Rank: 65,161
About Gary Vee: https://www.garyvaynerchuk.com/biography/
Neal is a very friendly and humble personality coming from social media’s industry.
You ask and he replies.
Global Alexa Rank: 949,008
About Neal Schaffer: http://maximizeyoursocial.com/social-media-speaker-neal-schaffer/
Mark requires no introduction in content and social media world.
Global Alexa Rank: 81,471
About Mark Schaefer: http://www.businessesgrow.com/mark-schaefer/
Bryan is, undoubtedly, the prominent personality from Social, Content, and Marketing world.
His recently authored book “Shareology: How Sharing is Powering the Human Economy” is making rounds of success in the world.
Global Alexa Rank: 524,165
About Bryan Kramer: http://www.bryankramer.com/about/
She’s a navigator; navigates you, small business owners and entrepreneurs to the correct path of social media and online marketing.
Global Alexa Rank: 80,449
About Rebekah Radice: http://rebekahradice.com/rebekahradice/
To make your business profitable, open the gates for new sales and improve in marketing; follow what Don has to offer.
Global Alexa Rank: 355,129
About Don Purdum: http://www.unveiltheweb.com/about/
Jan is the founder of Curatti where she and her contributors share the best content helping B2B businesses.
Global Alexa Rank: 429,396
About Jan and Curatti: http://curatti.com/about-us/
Tor Magne Refsland
Want to save time out of 24 hours? Spend the precious time on most productive items? Then read and follow Tor.
Global Alexa Rank: 420,006
About Tor Refsland: http://www.timemanagementchef.com/time-management-blog/
Erica is from Switzerland and holds a tight grip on social media.
Global Alexa Rank: 14,448,124
Adrienne is the Queen of blog commenting. Blogging superstar! She longs the comment not just on external blogs but even on her own blog like she’s writing a whole post.
Wonder how many comments she get on her blog posts? In hundreds and every comment gets a long but precised and to-the-point reply from Adrienne.
Global Alexa Rank: 96,280
About Adrienne Smith: http://www.adriennesmith.net/about/
Everyone is inspired by someone he/she sees value, inspiration, and boost and we call it mentor-ship. The inspiring personality who is my mentor, is Ryan.
His books, his podcasts, his content, and his social support uplifted me in such a way I am way too grateful of him.
Global Alexa Rank: 141,316
About Ryan Biddulph: http://www.bloggingfromparadise.com/about-me/
She’s marketing nut. A pioneer name in digital marketing world.
And you gonna listen to her podcasts, she totally rocks it!
Global Alexa Rank: 183,750
Her website: http://www.pammarketingnut.com/
You want to learn about passive income coming out of the internet? Then follow this guy named Erik.
Global Alexa Rank: 93,226
About Erik Emanuelli: http://nopassiveincome.com/about/
It was too common back in the time and is still in some countries and cultures that age matters.
But it is not, age really does not matter. And I to prove it, I will tell you to read this guy and follow his content.
Global Alexa Rank: 222,812
About Rohan Chaubey: http://www.rohanchaubey.com/p/about-me.html
Hassaan is purely a great content creator. He’s seen on major brands with his content. And the great thing is, he lives in the same province where I live.
Global Alexa Rank: 389,976
About Hassaan Khan: http://www.hassaankhan.com/blog/about-hassaan-khan/
Brent is not new in the industry and actually helping us with freelancing, blogging and internet marketing.
Global Alexa Rank: 202,198
About Brent Jones: http://brentjonesonline.com/about/
Why I Highlighted These Personalities
Alexa ranking does not matter.. at all. Plain and simple!
These personalities I mentioned are doing pretty fabulous jobs at making the difference in our lives despite of the fact where their Alexa rankings are and if its improving or not.
- They are helping us to grow.
- They are boosting our knowledge.
- They are sharing with us what works for them.
And us, we follow and get benefited from their content, right?
We first check their Alexa rank first and then decide; NOT, right?
Still Doubt If Alexa Ranking Matters Or Not?
Actually doubt is there and will remain there as long as Alexa.com is alive and functional.
But there are some things to consider.. to clear the hunch if it really matters:
- You cannot and will not get every/all visitors coming to your blog having Alexa toolbar installed.
- Readers of 2015 care about content, not the Alexa ranking to judge if the content is good or not and the website/blog is well-known or not.
- Consumers buy on recommendations from friends, online reviews, social media’s influence, etc. So, work on it and not Alexa ranking.
People trust people. They go with recommendations and not with numbers. The satisfaction you provide to the people, its the best medium to get referrals no matter what’s your rank, what’s your page authority and domain authority.